What is Adaugeo Media?
Adaugeo (Latin: increase, add to) Media is a marketing agency which specialises in the corporate banking and financial technology sectors. It was founded in 2012 by a group of senior figures from the world of business media with skills in content creation, marketing, event management and sales.
Adaugeo relies for its success on a network of content creation, event management and media buying partners, each of them the best in their respective fields. If you would like to join us, contact us.
Adaugeo relies for its success on a network of content creation, event management and media buying partners, each of them the best in their respective fields. If you would like to join us, contact us.
Mike Hewitt
Mike Hewitt is managing director of Adaugeo Media. He has 27 years experience in B2B media as a journalist and publisher. From 2007 to 2012, he was CEO of the global treasury website gtnews.com and the financial technology site bobsguide.com. Before that he spent 14 years with Haymarket Media, editing Marketing magazine and then setting up a digital publishing unit and launching brandrepublic.com along with 12 other B2B sites. Later he was publishing director of Management Today. Mike teaches the digital module of the FIPP course in magazine publishing and chairs the annual Digital Innovators' Summit in Berlin. Mikeh@adaugeomedia.com
Diana Henderson
Diana Henderson is commercial director of Adaugeo Media. Her recent experience includes EuroFinance, where she was head of In-house Training and Research Services and gtnews.com, where she was director of events and training. Before this she was sales director for the INSEAD magazine World Business and international sales director for Management Today. Diana launched the European edition of CFO magazine for the Economist Group and developed Guinness branded holidays for Diageo. Alongside her international business career Diana also found the time to sail a 39ft yacht with a team of three others to Australia from the UK. Dianah@adaugeomedia.com
Andrew Sawers
Andrew Sawers is an award-winning business and financial journalist who has a particular specialisation in the issues that matter to CFOs and corporate treasurers. From 2009 to 2011, Andrew was Editorial Director at EuroFinance. He spent the previous 12 years as Editor of Financial Director magazine, a UK publication for finance directors and CFOs. He has held senior editorial positions on Accountancy Age, BusinessAge and Commercial Lawyer magazines. Andrew studied accounting and economics at the University of Glasgow, Scotland, then took up a stockbroking career in the City of London. He is a Fellow of the RSA.
Christopher Watts
Christopher Watts is an independent business researcher with an investment banking background. He is currently contributing editor for both the Economist Intelligence Unit and CFO Research Services. In the past he has been contributing editor at Forbes magazine and CFO Europe and spent five year as vice president, equities, with the German private bank Metzler. Before then he was staff writer with CFO Europe and reporter at Institutional Investor. Christopher specialises in business intelligence and corporate investigation projects and has special expertise in Albania.
